A story-based approach for better brand engagement and awareness.
Branded Content
We work closely with brands in telling emotional and entertaining stories, opening the door to a holistic brand experience that creates conversations and brand recall. Our story-based approach is two-tiered: Branded Entertainment and Branded Experience. By working in one or both of these ways, we can create better brand engagement and awareness.
Entertainment
We produce emotionally engaging entertainment that bring people to your brand as spots, series or films.
Experience
We help to expand the story into a world that audiences can explore and make their own.
Ancestry.com
Ancestry and Kaleidoscope created over 1000 videos, that’s 68 hours of branded experience content for Ancestry Academy, a learning platform to help the Ancestry audiences discover their story. Expanding on the brand’s experience, Kaleidoscope went on to produce shorts that reached Ancestry’s audiences in the US, UK and Australia. We also worked closely together in creating national ads that screened on television and in Times Square.
FranklinCovey
One of our longest relationships has been with FranklinCovey, an innovator of personal and company growth training. Our ties to FranklinCovey go back to its earliest days of Stephen Covey and the landmark book, 7 Habits of Highly Effective People. Since then, we have created thousands of videos for content ranging from corporate execution and innovation to education for children in elementary education in over 3000 international schools.
Adobe
Adobe is the key to creativity and story. Since 2007, Kaleidoscope has been working with Adobe to create content for their worldwide audiences that span the entirety of Adobe Marketing Cloud and the Adobe Creative Cloud. From event videos and testimonials to the latest features of working with product managers and teams for customized video solutions, Kaleidoscope and Adobe have built hundreds of hours of content.